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INDUSTRY NEWS
Click on a the article heading below to read the entire article.
Global Messaging Revenues
Global mobile messaging revenues to double to $70 billion
Mobile messaging services will continue to grow strongly in Western Europe and the rest of the world, according
to a new report published this week by Analysys. This will be driven by further growth of SMS text messaging in
new market segments and new applications, as well as the take-up of advanced messaging services, such as
MMS and mobile instant messaging.
Do you have a strategy to retain you customers for life?
A question - How many readers took their laptop or home computer with them last time they went
grocery shopping or to purchase a new pair of shoes? Another question - How many readers had their
mobile phone with them while shopping? While not everyone has their mobile phone in their pocket
100% of the time, a high percentage of consumers do. Consumer goods companies who leverage the
reach of mobile phones, while respecting an individual's right to privacy, have an unparalleled
opportunity to reward loyal customers, attract new customers and to nurture a highly interactive life
time relationship.
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